According to data from the Orchestra Barometer, Tunisia ranks third among the 20 most sold destinations in France in October 2026, behind Metropolitan France and Spain. A notable performance in a context of an overall 6.5% decline in the volume of booked business compared to October 2025.
With a 1.6% growth in its booked business, Tunisia shows positive progress, unlike several competing Mediterranean destinations. Spain records a decline of 23.1%, Greece 10.5% and Italy 4.3%. Egypt also falls by 4.2%.
The average booking value for Tunisia rises by 1%, signaling relative stability in spending per booking.
Morocco, fifth in the ranking, nonetheless stands out with a 24.5% growth in its booked business, despite a 5.9% decrease in its average basket.
On an international scale, Japan shows the strongest growth in the ranking (+74.4%), ahead of Finland (+29.5%).
For Tunisia, these results confirm a favorable position on the French market in October, without, however, allowing conclusions about an increase in the number of tourists, as the data pertain to the volume of booked business rather than actual arrivals.
Top 20 Destinations ā October 2026
Monthly evolution 2026 vs 2025 :
-6.5%
| Rank | Destination | Evolution of the booked value October 2026 vs October 2025 |
Evolution of the average basket October 2026 vs October 2025 |
|---|---|---|---|
| 1 | š«š· Metropolitan France | -1.3% | +11% |
| 2 | šŖšø Spain | -23.1% | +0.3% |
| 3 | š¹š³ Tunisia | +1.6% | +1% |
| 4 | šŖš¬ Egypt | -4.2% | -2.8% |
| 5 | š²š¦ Morocco | +24.5% | -5.9% |
| 6 | š©š“ Dominican Republic | -3.3% | -4.5% |
| 7 | š²š½ Mexico | -13% | +5% |
| 8 | š¹š Thailand | -12.3% | +4.4% |
| 9 | š¬š· Greece | -10.5% | +4.2% |
| 10 | šÆšµ Japan | +74.4% | -16% |
| 11 | š«š® Finland | +29.5% | +17.4% |
| 12 | š»š³ Vietnam | -11.4% | -5.4% |
| 13 | šŗšø United States | -11.9% | -6.3% |
| 14 | šØš» Cape Verde | -22.3% | +1.9% |
| 15 | š®š¹ Italy | -4.3% | +5.4% |
| 16 | š²šŗ Mauritius | -18.1% | +7.1% |
| 17 | šµš¹ Portugal | +1.4% | +4.3% |
| 18 | š¹šæ Tanzania | -11% | -9.2% |
| 19 | š«š· Martinique | -11.1% | +7.9% |
| 20 | š±š° Sri Lanka | -19.3% | +9.4% |
Period: October 2026 compared with October 2025.
Variations refer to the booking value (BV) and the average basket.
